Featured: 6 Thesis from my master on the discussion of media portfolio prioritization at different organizational levels in Danish business -

#1- Viral som buzzword

#2 – Marketingsafdelinger vs. medie-/ marketingsbureauer

#3 – Uklar begrebsdefinition

#4 – Manglende kontrol

#5 – Svært målbart værktøj

#6 – Generisk Subjektivitet